Home
Services
Web Design
Web Development
E-commerce
Software Development
React Development
Symfony Development
WordPress Development
Our Work
About
Blog
Contact us
Menu

We're Free Thinking - a leading web development company, based in Peterborough, that delivers online platforms that... well, deliver.

Phone us

+44 (0)1733 394610

Drop us an email

hello@ftd.io

Find us

2A Tesla Court Lynch Wood Peterborough PE2 6FL

Get directions

VAT Number: 971683877
Company No: 6866057

Social

ServicesWorkAboutContactWhere we workBlogTerms & ConditionsPrivacy Policy

Web Design

Services

Web Design

Responsive DesignDevelopmentOngoing SupportLogo & Brand DesignWeb Development

Great web design starts with understanding your business, your audience and what you want your website to achieve.

We combine creative design, user experience and technical expertise to build bespoke websites that look great and perform brilliantly.

From research and wireframing through to design, development and launch, we work closely with you at every stage — creating a website shaped around your business.

With almost two decades of web design experience, we’ve created websites for businesses and organisations of all sizes, turning ambitious ideas into effective digital experiences.

Great web design starts with understanding.

Web design built around your business

As a small agency, we work closely with our clients to understand their business, their audience and what their website needs to achieve.

Our designers and developers work together from the outset, combining creative thinking, user experience and technical expertise to create websites that look great, work brilliantly and feel distinctly yours.

What we do

20 years of web design expertise - what we deliver

  • Matt Free
  • Dan Crack
  • Dan Crack
  • Dan Crack
  • Meet our team of experts

UX & User Journeys

Intuitive experiences designed around your users and their needs.

Creative Web Design

Distinctive, purposeful design that brings your brand to life online.

Responsive Design

Beautifully considered experiences across mobile, tablet and desktop.

Accessible Design

Inclusive experiences designed to be usable by everyone.

Performance

Fast, efficient experiences designed with Core Web Vitals in mind.

E-Commerce

E-Commerce solutions designed to boost sales and streamline operations.

View our work

Our Web Design Process

1

Discover & Research

We get to know your business, audience and goals, building a clear understanding of what your website needs to achieve.

2

Sitemap and Architecture

We structure your website around your content and users, creating clear journeys that make information easy to find.

3

UX Wire-framing

We map out key pages and user journeys, focusing on layout, hierarchy and usability before introducing the visual design.

4

Creative Design

We bring your website to life with a distinctive visual direction that reflects your brand and engages your audience.

5

Development

Our developers turn the designs into a fast, responsive and carefully built website that works beautifully across every device.

6

Testing

We thoroughly test your website across devices and browsers, checking functionality, performance and usability before it goes live.

7

Launch

Once everything is ready, we carefully take your new website live and make sure the transition runs smoothly.

8

Support

We’re here after launch too, providing ongoing support, guidance and improvements as your website and business continue to evolve.

Tap into our design expertise

We will work with you to determine exactly what you need out of the look, feel, and functionality of your site.

What we offer

Research and UX delivery

From initial wireframes through to design, development and launch, we put user experience at the centre of everything we do, providing intuitive and responsive websites.

By understanding your users and their journeys, we create clear, considered experiences that make your website simple and enjoyable to use.

Creative design

Your website should be as unique as your business. We create customised designs that reflect your brand identity and captivate your audience.

Combining creativity with considered UX, we design engaging digital experiences that communicate clearly and make your business stand out.

Responsive design

Your website needs to work beautifully wherever it’s viewed. We create responsive websites that deliver a seamless experience across desktop, tablet and mobile.

From navigation to content and functionality, every element is carefully considered to remain intuitive, accessible and easy to use on every screen.

Technical SEO

A beautiful website is great, but it needs to be found too. We build technical SEO best practice into your website from the start.

From site structure and performance to mobile usability and crawlability, we create strong foundations that help search engines understand and rank your content.

Meeting the need for speed

A fast website creates a better experience for your visitors. We build with performance in mind, helping your pages load quickly across every device.

From optimised code and imagery to Core Web Vitals, we focus on website speed that supports usability, engagement and search performance.

E-commerce solutions

If you’re selling products online, we create e-commerce websites designed to make shopping simple, intuitive and enjoyable for your customers.

From product discovery and secure checkout to payments and integrations, we build flexible online stores that support sales and grow with your business.

Simple-to-use sites

Managing your website shouldn’t require technical expertise. We build intuitive content management systems that make everyday updates simple and straightforward.

Whether it’s WordPress or a bespoke CMS, we give your team the flexibility to manage content confidently while keeping everything working as it should.

Ongoing support services

Our relationship doesn’t end when your website goes live. We provide ongoing website support to keep everything secure, updated and performing at its best.

From maintenance and technical support to new features and improvements, our team is here whenever your website needs to evolve.

Benefits for your business

Grow your business

Our sites are designed to convert visitors into loyal customers, helping to boost your income. We never overlook the importance of scalability.

Value for money

We offer competitive pricing without compromising on quality. Investing in a well-designed website is a smart long-term strategy.

Ask the experts

Leave the technical aspects to us so you can focus on what you do best – running your business.

Enhance credibility

Build trust in your brand with a professionally designed website that works flawlessly.

Recent Work

View all Projects
VDM Projects logo

VDM Projects

A new brand and design-led website for VDM Projects

Find out more
SMD logo

SMD

Project Portfolio Site for An Award-Winning Construction Company

Find out more
The Experience Works logo

The Experience Works

Bold, motion-rich website on a headless CMS

Find out more
Spring Innovation4x4 WorksDOBPECTPlatform 6Peterborough City CouncilBuglifeLizisHegarty SolicitorsSafapacEDGE venuesShineInvestors in the EnvironmentPrintondemand logoFreshwater Habitats Trust

What our clients say...

Sherwood Training

Matt and the team have helped and supported us in every way to achieve our new and updated website. I personally like the way they do research and truly get a feel not only for our business but also the wider sector. A very professional and supportive team of wonderful people. I would highly recommend.

PCVS

Matt, Dan and the team are great to deal with. Coming up with fresh ideas and solutions both at design stage and as we develop our services - and are quick to respond. They have supported us through the whole process of designing and updating our website, and adding new interactive features and our membership platform.

Atlantic Cedar Ltd

Having worked with Matt a number of times over the years, we highly recommend Free Thinking Design, the team are friendly, professional and always happy to help. They have worked extremely hard to bring our vision to life, transforming our old website into an up to date and modern version.

Manor Fresh

Matt, Dan and the team at Free Thinking have taken our website from the dark ages into 2023, by doing what they promised: listening to our needs, researching and providing recommendations, and positively challenging our thinking in a collaborative style.

Frequently Asked Questions

Want to know more about Free Thinking? Drop us an email hello@ftd.io or give us a call on 01733 394610 for an informal chat

Get in touch

Every website is different, so we don’t work from fixed packages. Once we understand your requirements, we’ll provide a clear proposal outlining the scope, costs and what’s included.

Let's chat

Get in touch